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Earlier today I shared an Instagram Engagement tutorial via Instagram Stories (3 Tips to Instagram Engagement), so if you wanna check it out, do so before it disappears in 24 hours!  And I even included a iPhone photo tutorial! Speaking of Instagram, I’ve been asked lately about INSTAGRAM PODS What’s the purpose of an Instagram pod? […]

What’s an Instagram Pod + Should I Use One?

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Have you wondered why your organic reach on your Facebook page quickly dropped or why no one is seeing your posts on Instagram and Twitter?  I’m here to help answer these questions, but first… Cue the ALGORITHM!  Now before you roll your eyes or nod off, I just need you to know ONE thing.  The […]

Business

I had the honor of collaborating with the team from Social Media Examiner and other social media strategists in making online marketing predictions for the upcoming year.  You can read the entire article HERE, but here’s my response… 2017 PREDICTION While social media has always offered the chance to become more engaged with businesses and brands they […]

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Are you ready?  Because I [kinda, sorta] am.  The moment has arrived and I’m sitting in a San Francisco hotel room taking big lamaze-style breaths.  I get really nervous before speaking in public. So nervous I asked my CreativeLive producer to have a bucket just off the stage in case nerves get the best of me. […]

Business

Want to know the secret to my successful marketing endeavors?  Are you ready? Here it goes:  BE HELPFUL. Yup, that’s it.  When you show up on a consistent basis and share valuable content to help customers, your business is highlighted in the most profound way. But this is easier said than done.  (I can’t be the […]

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I make no joke with how uncool I am.  I’m as dorky as they come, so it was no surprise I had no idea who Flava Flav was.  I was like, who IS this guy and why is he wearing so many clocks?! If you have no idea who I’m talking about, let me fill […]

Business

I realized I need to know who I was marketing my business to before I could actually GROW my business. So I created an Ideal Client Profile. This person was my dream customer This was a person I wanted to attract. This was the person I wanted to work with. The minute I knew who […]

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I was honored to be featured in SWAAY Media this month in a spotlight interview about social media.  This 10-question conversation digs deep into marketing and highlights examples of companies that are doing a great job leveraging social media for their businesses. If you want to read the entire article, you can check it out […]

Business

I desperately hoped for the starring role of Mary in our church Christmas play, but one look at me and the director whispered, “I have the perfect part for you!” Two weeks later my hair was slicked back into a tight bun, I wore a beard, and my name was listed next to the title […]

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