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The new Instagram update is BANANAS!! So many great ways to use it for your business…if you have a plan and strategy. In early December 2017, Instagram dropped a bundle of new updates that made sweeping changes to the app.  I’m a HUGE fan of how these changes will affect the algorithm, so if you’d […]

New Instagram Updates – December 2017

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Social media is an odd thing.  It’s connects users worldwide, it transcends barriers, and it serves as a personal platform to share more about who you are. But–on the flip side–it has the ability to distance people from each other based on sheer perception. I hate to admit it, but I still get intimidated connecting with […]

Business

Have you ever lost prospective customers because they said you were too expensive?  Or your products cost too much?  I have.  In fact, this used to happen more than I’d like to admit.  But here’s the ironic part: I lost the most customers when my prices were at their lowest. I started my photography business and […]

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I’m really proud of something.  Can I just be real?  Will it sound like I’m bragging? I’m really good at COLLABORATION. If you’d ask my mother, she’d say it had to do with me being born a twin, but I think it has more to do with finding great people who share similar values and […]

Business

To say I’ve met some amazing people by way of podcasts would a major understatement.  Not only are these podcast hosts kind, smart, and good, they have taught me so much.  It’s been an honor to be a guests on the following podcasts, so feel free to check them out! [Note:  I’m really late starting this […]

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What, precisely, gets people talking back to you on social media? How does it happen? And how can you create posts that reflect the brand you’re building for your business? This video explains my thoughts… Our job–our responsibility–is just to show up.  To create content that is engaging so they have the option to engage. […]

Business

Can you believe we’re enjoying the best parts of Fall?  I hope the start of autumn has been filled with beautiful memories, deep breaths, and warm beverages in the chilly months…yummmm, just thinking of coffee, spiced lattes, and cider makes me happy! Speaking of that, I’m sending you a behind-the-scenes look at how I photograph […]

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I’ve been getting a LOT of questions from people about the Instagram rumors of changing the grid from 3-squares to 4-SQUARES. And, yes, Instagram has been testing out the new 4-square grid, but nothing has been confirmed regarding a platform-wide roll out.   So what does this mean for you if you’ve been carefully curating […]

Business

So I’m about to admit something, friend, and it ain’t pretty. In fact, it’s downright UGLY. As ugly as my Instagram grid in 2014… You see, back then, I’d look at other Instagram accounts and wonder how the heck they got followers and how they got people to talk back to them. In a nutshell […]

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