4 Steps to Find Your Dream Customer on Instagram

Ahoy, matey! Avast ye! *That’s pirate talk for: Hello, pay attention!…Trust me, you’ll understand what I mean in a sec.*

>>Over the years, I’ve consistently been able to double my business. Now, I want to help you do the same.<< 

The first step to growing your business is finding customers.

*Actually, the VERY first step is to identify who your ideal customer is. If you need some help figuring that out, go >>HERE!<<*

Once you have your ideal client profile mapped out, it’s time to do the digging to find them!

*But you don’t have to be a pirate to dig up this buried treasure!*

>>In fact, the treasure (AKA your dream customers) can be found right at your fingertips.<< 

Here’s a four-step pathway to dig up the gold (and double your business) on Instagram:

1. Hashtags

Hashtags are a great way to find people to connect with. Start by searching local hashtags or ones based on your dream customer’s interests. Really put yourself into their shoes and think about what they are looking for on the ‘gram. 

2. Posts

Follow these hashtags to find posts from your ideal client. Connect with them by leaving a comment that’s more than four words. This not only pleases the algorithm, but shows that you are being genuine.

3. Stories

Now that you’ve found accounts and started engaging, respond to their Instagram Stories by answering questions, completing polls, reacting with emojis, etc. Any response to someone’s stories becomes a direct message, which leads to the final step…

4. Direct Message (DM)

DMs are a great place to build trust through one-on-one conversation. Before focusing on doing this with an ideal client, try commenting on 3-5 of their posts and responding to their stories for one week prior to sending a DM. Doing so will give you something more specific to talk about, and they will be more inclined to reply because you’re a familiar name. Take the time to develop REAL connections.

>>Connections turn into trust, then conversations, then conversions.<<

It’s not enough to simply hope that customers are going to find you. YOU have to find customers, not hope for them.

But if you’re willing to do the work, you won’t have to walk the plank!

Follow these steps and you’ll be digging up the gold in no time, Buttercup! *Or should I say, Buccaneer?!*