Advice for a College Student Starting a Business
February 7, 2018 - Business, Business Tips, Start Up
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I received an email from Joanna, a college student trying to start her first business. I won't post her entire email, but here's a bit worth sharing:
I'm interested in communications, marketing/advertising, managing social media, branding, and web/graphic design. I'm also a huge perfectionist, so I feel like it's hard for me to get started just because I'm so sure the things I put out won't be perfect enough. Haha.Bottom line: I'd love nothing more than to start my own business offering graphic/web design, branding, and social media marketing. Is that a crazy dream?? If so, any thoughts on where to get started?
Below is my email to Joanna…but I'm sharing it here for other college students who might be feeling the same way.
Hi Joanna!
Forgive the brevity of this email…I'm packing for a few days away to attend a business trip, but I wanted to drop a note.
- There's no such thing as perfection. Believe me, I've tried. It never exists. And, in fact, it slows your growth. The minute you embrace constant learning/amendments/innovation, the better off you'll be…and the faster you'll grow.
- Yes, it sounds like a crazy dream. But all good dreams are crazy. Trust this.
- Here's where you get started:
- Intern and work at however many places will take you. No, really, put your head down and build a portfolio…do it for free or get paid…it doesn't matter. Just start working.
- Go get a business license.
- Create a simple starter website/blog.
- Start creating content for your sites. Write, create, shoot, design, make videos. Just get busy and show your stuff (even if it's not perfect).
- Post on social every darn day.
- Share your journey.
- Share your work.
- Create content that people are interested in…don't worry about sales or making money yet.
- Just post work that inspires you, challenges you, makes you want to shout for joy at how awesome just the idea is.
- Respond to EVERY comment on your blog and social media. Show your followers you're real and you care about them.
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FREE INSTAGRAM GUIDE
Oh, friend, it's time to start growing your business on Instagram.
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.
It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.
FREE STOCK PHOTOS
You're busy, pulled in lots of directions, and trying to run a business.
In addition to all this, you know you should be posting on social media, so how do you balance it all?
I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!
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JASMINE
I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.
If you need me, just follow the trail of empty La Croix cans around my house.
"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...
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