Over the years as a business strategist, I have been a go-to resource for many business owners when marketing their business on social media. *I won’t complain… I LOVE talking business strategy with mah people!* Although I often receive tons of different questions for business owners in all different industries, I have started to see […]

Are you ready to make your first hire? Hold up…you may never FEEL ready. There’s always a certain level of fear and doubt that may prevent us from stepping into our true potential, but that’s not what I mean.  *I want to know if you are ACTUALLY ready to start building a team for your […]

Last week, I drowned my laptop. *You know, just because I FELT like it.* In case you can’t read the sarcasm dripping from this post, I didn’t intentionally fry my laptop. Unfortunately, I put it in my purse and a water bottle leaked all over the main tool I use to run my business. It’s […]

Algorithm… Photos… Engagement… BOO! Did I scare you?? >>Let’s *creep* it real: posting on social media for your business can be scarier than seeing a ghost on Halloween.<< But holidays are a GREAT way to relate to your followers, and you don’t have to go on a total witch hunt for thinking of content topics! […]

Here are my top tips on how to avoid overwhelm when planning your Instagram posts.

In December 2019, I wrote a letter to myself as part of a journal exercise at a copywriting workshop I attended. The instructor took the letter and promised to mail it at some random point in the future. I got the letter. Nine months later. In this letter, I created a vision for who I […]

Dear Hustler, You have to stop thinking you’re not enough. Why? Because it’s rigged in your favor. All of it. Your dreams, your business, your life… It’s YOU. >>I truly believe that at this moment, there are a million things conspiring in your favor, getting you closer to your inevitable success.<< So… Go all in. […]

Have you ever thought, “Hashtags don’t work for me… My engagement is still low. I must be using the wrong ones.”? If so, I need you to understand one crucial secret to awesome hashtags… >>Hashtags are for discoverability, NOT engagement.<< For example, if you and I were sitting on a crowded bus, and someone walked […]

I heard you. *No, I wasn’t peeping in your bedroom (ew!) or creeping on your phone call with your mom (booooring!).* I heard you on social media, duh! Recently, I’ve heard the number one thing people want when it comes to social media is *drumroll please*… more followers. So what’s stopping them? “I don’t know […]

Did you ever wish your time spent on social media could be more productive for your business? *I mean, I love scrolling through friends’ Insta stories as much as the next gal, but sometimes we just need to log in, get work done, and log off!* If that’s the case for you, too, then you’re […]