Business

I want to be real. Social media can be kinda flashy. It’s easy to get caught up in what other people are doing. Before you post anything, you have to ask yourself: am I doing this because I saw someone else do it – OR – because I want to share this message? If you’re […]

  We’ve all been there, Boo… Side-eyeing someone else’s grid for caption inspo… Mapping out a content strategy by jotting a few ideas down, crumpling up the paper, and asking your toddler to pick a hand, any hand… Dramatically getting down ‘on bended knee’ a la Boyz II Men and asking the algorithm gods why […]

  Running a business is hard work … but when you add social media to the mix, it’s an entirely new ballgame. So, how can you balance the passion for what you do (how you monetize your work), showcasing it on social media, and SAVE TIME? You create one piece of content … and tailor […]

  I had the honor of speaking at Social Media Examiner​’s Event, Social Media Marketing World…and things didn’t go as planned. Minutes before I went on stage, I was delivered the worst news, but I had to move forward anyway. Isn’t it funny the way life works sometimes? What I felt was a disaster and […]

I’m about to take you on the first behind-the-scenes Social Media Strategy Session. Interior designer Lindye Galloway, her team member, Erin, and I talk about how she landed her first paid opportunity through social media. Want to be a fly on the wall? Watch >>this video<<… Lindye started her interior design firm about three years ago straight up […]

A few weeks ago, I spoke at the Traffic and Conversion summit, here’s a sneak peek video… While I was there, I was interviewed by Entrepreneur Magazine and featured on its podcast.  I’m incredibly honored to be a guest on Entrepreneur Magazine podcast! You can find episode 75 >>HERE<<. You can find my specific segment […]

  Last week I received an email from a talented hustler, who shall remain nameless.  Just trust me:  she’s awesome. She emailed me the following: “I am looking for an agency that helps social media influencers collaborate with brands and grow their platforms. I have a strong social media platform with my podcast, website, and […]

  I still ask people for their address, because I want to send them note cards. Watch out! I just might mail you one.  #ilovesnailmail Back in the day, someone suggested that I start a newsletter. I thought it was a little odd, but said, “OK!” I love to write. I LOVE connecting with people. […]