Read More >

I received an email from Joanna, a college student trying to start her first business.  I won’t post her entire email, but here’s a bit worth sharing: I’m interested in communications, marketing/advertising, managing social media, branding, and web/graphic design. I’m also a huge perfectionist, so I feel like it’s hard for me to get started […]

Advice for a College Student Starting a Business

Business

Read More >

  I know what it feels like when you can’t find the right words to string together to form a meaningful Instagram caption that reflects how you want to show up in the world… …the type of caption that jumpstarts endless conversations with your newest besties (AKA your followers). If only you had a shortcut […]

Business

  Fraud. Talentless. Fake. They called me names I didn’t have the strength to refute. 🖤 Instead of trying to prove them wrong, I put my head down and DID. THE. WORK. 👊🏼 I worked through the lack of talent. I worked the the doubt. I worked through the fear. ✨ I worked until they […]

Read More >

Business

Read More >

There are two types of people on Instagram. The ones with meh feeds filled with far too many dog selfies and “original” shots of the #OOTD (outfit of the day)… AND the ones that stop you dead in your tracks mid-scroll and make you feel like you just received a postcard from an old friend […]

Business

  What do you need to do to GROW your business in 2018?  Sometimes it’s just admitting you didn’t do your best last year…then figuring out what, exactly, needs to change. Though I do my best to respond to every email I receive, it’s impossible to keep up with them in totality.  But when I […]

Read More >

Business

Read More >

  You know I’m a huge fan of Instagram (it’s kind of like a summer best friend I want to go swimming with and braid wild daisies into her hair) because it’s revolutionized my business. But what I underestimated was the sheer magnitude of one-on-one connections made with Direct Messages. These connections are basically conversations […]

Business

  If you’ve ever struggled with the question of whether you should have two Instagram accounts for your business, this post is for you. I received the following email from Joanie (not her real name)… “I was emailing to see if I could bother you about a dilemma I’m having with my Instagram account. I’ve […]

Read More >

Business

Read More >

You know those early childhood memories of swapping lunches at school? Your mom made you a ham sandwich and Martin’s mom made him a peanut butter sandwich, so you decided to trade (as long as he threw in a bag of Doritos, too). Can you remember that moment? I can’t. Why, you ask? I WAS […]

Business

The new Instagram update is BANANAS!! So many great ways to use it for your business…if you have a plan and strategy. In early December 2017, Instagram dropped a bundle of new updates that made sweeping changes to the app.  I’m a HUGE fan of how these changes will affect the algorithm, so if you’d […]

Read More >

Business