Digital Product Sales On Social: It’s All In The Warm-Up | Jasmine Star

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Digital Product Sales On Social: It’s All In The Warm-Up

June 3, 2019 - Business, Marketing

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If you’re anything like the business owners I know, you’re probably wondering:

  • How do you show your expertise?
  • How do you show the value?
  • How do you get followers excited to know more?

Well friend, I can tell you what DOESN’T work:

  • Going on Instagram after months of inactivity to launch something
  • Not building relationships on social media before you sell
  • Only showing up on Facebook and Instagram Life when you have something to sell

>>You should not SELL to your followers… You must SHOW them.<<

And what do you show them? You, baby boo, YOU.

If you have a membership, a course, a product, a service, etc. your followers need to connect with YOU.

Because buttercup, what we sell is Google-able. *I, personally, graduated from the University of Google with flyyyying colors. My mom’s so proud!*

>>So why would someone pay you money for something they can Google?<<

Connection. Trust. You are their GUIDE.

And the only way you can prove to them that you are their guide is that you show up.

Show them your business, your team, the behind the scenes of your launch… Consistency, consistency, consistency, so that when it is time to sell, your audience already knows you are the perfect person to help them with their problem.

Warm up your audience by reminding them what you do. Give them personal insights, fun facts about your work and your expertise, and the reason you’re in business.

—>If you’re awkward on live video… Do it anyway. *I know from experience: Awkward wins on social*

—>If you want more comments… Go leave 10, thoughtful comments. *Not just emojis that make people wonder if this is a bot*  Then people will come back to your account and leave thoughtful comments on yours.

—>If you need to build trust… Have conversations. *Have real, human interaction on the internet. Imagine that!*

>>This, boss, is the warm-up sequence I use for every single launch I do that has generated hundreds of thousands of sales for my business.<<

If you want to build a business, it’s all in the warm-up. Once you’ve nailed that down, you’re ready for the next 3 parts of my Promotional Launch Plan formula, which you can find in Issue #19 of Social Curator.

I’ll see you inside, friend!

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FREE PRODUCTIVITY PLANNER

Life is about to get a whole lot easier.  

Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye. 

[With cherry flavored chapstick.]  

FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.  

It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

FREE STOCK PHOTOS

You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.

If you need me, just follow the trail of empty La Croix cans around my house.

"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...