Do you want 10,000 followers on Instagram?
When we started the Social Curator Instagram account, we started with 0 followers on August 28th, 2020. By October 26th, just a couple days shy of the 2 month mark, we hit 10,000 followers on Instagram… And the 3 simple steps that got us to this milestone are what I’m going to pass on to you today.
But before we really dive into this topic, I want to make something perfectly clear:
>>I don’t believe that the amount of followers you have is that important… But a profitable business is.<<
- There are members of Social Curator who have less than 10,000 followers who are making more than six figures per year.
- There are members of Social Curator who have less than 10,000 followers who are getting published, having epic collaborations, and getting featured.
- There are members of Social Curator who have less than 10,000 followers who are blue-checkmark verified on Instagram.
Having 10,000 followers doesn’t mean you’re more successful, it’s simply a tool to measure your growth.
With all that said, there are some benefits to having 10,000 followers: being seen as an authority in your industry, the ‘swipe up’ feature on Instagram Stories for those with a business account, and a bigger platform to share your message.
Let’s talk about how you can reach that 10K mark…
Understand Why People Follow You In The First Place
Ask yourself: why do random strangers follow you in the first place?
- Is it because they like your clothing?
- Do they think your kid is cute?
- Are they interested in your advice on a certain subject?
Write the answers down on a piece of paper or the Notes app in your phone before moving on to the next step.
Keep it Simple, Less is More
This one is a little more of a mindset shift.
>>If you understand why people follow you in the first place and double-down on that, you will probably realize: FEWER followers is more.<<
There are Social Curator members who are going farther with 100 followers than those with 1,000.
If you focus on what you don’t have, it will never be enough! Focus on the followers you DO have and your tribe will grow organically.
So please, Buttercup, take this sentiment to heart:
>>The QUANTITY of followers is not as important as the QUALITY of them.<<
Share More of Your Why
Simon Sinek said, “People don’t buy what you do, they buy why you do it.”
Studies have shown that the majority of shoppers want to buy from a business with a cause or purpose, so why not showcase yours?
Whether it’s representing other women of color in a predominantly white industry or making a better life for your kids, share more of why you do what you do, and you will gain more followers who stand behind that mission, too.
Once you know these three things (why people follow you, that less is more, and that people buy WHY you do what you do), then you’re ready to plan your content that speaks directly to your ideal customer.
This part is a little bit more complicated, but I’ve got you covered.
Social Curator is a one-stop-shop for your social media and content creation needs. It provides tools, education, and support you need to grow on social media. I would love to have you join >>HERE<< so we can build our authority, save time, and get customers… together.