How To Create The Content Your Audience Craves | Jasmine Star

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How To Create The Content Your Audience Craves

February 8, 2019 - Business, Business Tips

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This week on my Facebook live “Ask Me Anything,” MegAnne asked how to create content for her audience.

I love this question because when it comes to content creation, what we’re really saying is: what is the vehicle for sales?

As much as we are on Instagram for our personal entertainment, when we use it as a business, we’re not here for kicks and giggles, friend. We’re here to serve our audience so they trust us and invest in our business!

So, if you are a business owner trying to:

  • Give to your audience more than you get
  • Share ideas your followers actually want

And you tend to overthink the content you’re creating and let the fear cause you to not post anything…

Here are 3 steps for you to take today to turn your passive followers to paying customers.

Step 1: Create, create, create. If you’re not sure what your audience responds to, my biggest piece of advice is to put out a large batch of content and track the results. Don’t overthink it, don’t become paralyzed and not take action… Just do.

Step 2: Test, test, test. In my business, I tend to post 2-3 produced videos on social media every week. In order to determine what content to put out in the future, it’s so important that I pay attention to which videos had the most likes, comments, and shares and then I produce more of that type of content. No guesswork here, boo!

Step 3: Repeat, repeat, repeat. After I create content and test it out with my audience to see how they respond, now my objective is to start the whole process all over again. I think of new ideas for my weekly videos and daily posts based on what they responded to, and then I create, test, and (you guessed it!) do it again.

When you follow these steps, you’ll won’t be guessing what your audience wants to see. You’ll be producing content that actually serves them, and keeps them coming back for more. And, in turn, they’ll be investing in your business because they know, like, and trust you.

Remember, it all starts with taking action. And I want to hear from you how you’re using this post as a launchpad into your success! Tell me in the comments of the video below: what will you create for your audience TODAY to test the results tomorrow?

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You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

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FREE PRODUCTIVITY PLANNER

Life is about to get a whole lot easier.  

Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye. 

[With cherry flavored chapstick.]  

FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.  

It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

FREE STOCK PHOTOS

You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.

If you need me, just follow the trail of empty La Croix cans around my house.

"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...