How to Get Followers to Stop Scrolling on Instagram - Jasmine Star

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How to Get Followers to Stop Scrolling on Instagram

October 28, 2019 - Business, Marketing

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Slooooooow your scroooooooll.

Don’t you wish you could put that at the beginning of every Instagram caption to make your followers stop, look, and listen?

*If only it were that easy, right?*

Well, I may not have a one-line-does-it-all method, but I do have three ways to hook your audience and drive the momentum forward.

>>Using the right words can cause followers to hit the brakes on scrolling to see what you have to say.<<

*I’m willing to bet that you’re hooked on finding out about hooks, so let’s get to the good stuff, shall we?*

Identify a specific audience

Don’t make it harder than it needs to be, boo. Who is it that you’re trying to talk to?

The minute you figure this out, speak their language. Communicate directly to them as if you were having a face-to-face conversation rather than through a screen.

*This will have a megaphone effect, without the ear ringing aftermath.*

Reveal a “juicy share”

  • “Can I share a secret with you?”
  • “You’ll never believe what I’m about to confess.”

Admit it, friend. You’ve been hooked by statements like these before. We ALL have! That’s because they work!

These juicy shares are exactly that: JUICY. They’re intriguing, mysterious, and scroll-stopping. They make readers want to know the answer or click “read more” on the caption to find out your secret.

Ask an engaging question

Often, we put so much time and energy into creating an intriguing caption that we may forget about the most important aspect of social media: engagement.

Without engagement, does it really even matter if someone reads your caption or not? *Mic drop*

Remember, even a simple yes or no begins the two-way conversation! The dialogue doesn’t have to end there.

Use the KISS method when asking questions – keep it short & sweet. *You thought I was going somewhere else with that, didn’t you?* Make it reeeeally easy for someone to leave a response in the comments.

Asking an engaging question solicits an easy answer, which drives engagement and builds relationships. That’s a triple whammy!!

There you have it, Buttercup. Three types of copywriting hooks that’ll make someone stop scrolling, take a look, and engage with you.

>>An effective copywriting hook can make all the difference when it comes to post engagement.<<

Grab your audience’s attention, hook ‘em like a fish, and reel ‘em on in!

If you’re wanting some tangible examples of these scroll-stopping hooks, check out the video below!

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FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
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It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

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You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

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5 Ways To Easily Get Authentic
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FREE PRODUCTIVITY PLANNER

Life is about to get a whole lot easier.  

Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye. 

[With cherry flavored chapstick.]  

FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.  

It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

FREE STOCK PHOTOS

You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.

If you need me, just follow the trail of empty La Croix cans around my house.

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