Want to know what I love?  The ability to chat with business owners about how to grow, pursue more of what they love, and create the life of their dreams.

I've made the commitment to host live chats on Facebook 2-3 times a month, so my recent conversation focused on How to Get More Social Media Followers (…without paying for ads!).

You can see the video in its entirety HERE, but the following is a brief recap of the 20-minute conversation…but you can also see/participate the Q+A on my Facebook page.

Before you can figure out how to get more social media followers, you need to know the following…

It's important to leverage what your current followers like about your social accounts, in order to attract future clients.  I've discovered the three main reasons people follow you in the first place, starting with Numero Uno…

You want to make sure that every post isn't about your business.  We've all seen those Instagrammers and Facebookers who only.ever.talk.about.their.business as a commercial.  And while I understand why they might think it's effective, I believe that information and valuable content are the keys to growing your online audience.

Next up is…

One of my favorite quotes is by Simon Sinek, who says, “People don't buy what you do, they buy why you do it.”  The minute you understand the power of showing more of your WHY, the easier it is to attract people who want what you provide simply because you're the one who's providing it.

Lastly, let's focus on this:

If prospective followers have a hard time understanding what, exactly, your account is about (are you educating, inspiring, aspirational, providing escapism, etc.), they won't follow you.

Your feeds must be easy to understand and showcase your clear point of view.  What are you about? What does your business sell?  What value do you provide?  If prospective followers can't answer that in 30 seconds, you'll have a hard time getting them to follow you.

Let's connect and chat more on THIS VIDEO and I'll see you on Facebook!