Instagram Ideas for Service Based Businesses
I debated posting this video because I made a pretty BIG + sweeping statement. I said, “Instagram may not be the platform for you if you can’t visually show what your business does.” (The video also shows my first [ever] attempt at making a video in 2008…so be prepared to cringe!)
But allow me to follow up here: There are a lot of service-based businesses that don’t know how to showcase what they do (life coaches, accountants, counselors, financial planners etc.) because HOW DO YOU SHOWCASE A SERVICE?!
I get it. But I’m a big believer is setting up a time to CREATE content in a way that customers want to see. If you don’t have a product to sell (like clothing or essential oils or a diet shake) or your art to display (like photographers, graphic designers, or painters), then you must find a way to showcase how you interact with customers and/or how your work day looks.
This video shows exactly what I mean…
Is this easy? No. But nothing worth doing ever is.
Here’s a few content ideas that come to mind for service-based business owners:
If you want to grow your business on visual platforms like Instagram and Facebook, you must create visual content. So, go on boo…your time has come.
If you’re interested in crowd-sourcing ideas for your content, let me know in the Facebook comments section and I’ll plan a live class here on Facebook so we can all trade ideas for content…and network…and find ways to connect with other business owners in our neck of the woods!
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