I’m coming to the mic today with my big hoop earrings on, which means I’m ready to get fired up about something I’m passionate about.
And what I’m feeling really passionate about right now may be a little controversial… but if y’all have been around the block with me before, you know I’m the Queen of telling it like it is. So here it is:
>>Business owners need to spend less time working IN their business and more time ON their business.<<
There, I said it!
Now let me explain the difference…
You can think of working IN your business like being IN the weeds of everyday tasks. You’re doing things like:
- Answering emails
- Taking calls
- Tasks that don’t require your personality
Basically, working IN your business is when you’re doing things that are urgent in your day-to-day business, but not necessarily serving the long-term strategy for your business.
On the other hand, working ON your business is when you do things that move the needle forward, like:
- Brainstorming marketing initiatives
- Setting goals
- Taking courses
In short, when you’re working ON your business, you’re setting yourself up for success in the long-term… not just in the short term.
So why does this matter? Click play >>HERE<< to find out!
Now I know you’re ready to start turning followers into customers… I know you’re tired of spending hours working in the weeds of your business… Social Curator’s brand new course, S.O.S. Selling on Social, will give you the strategy, resources, and the confidence you need to consistently make sales on social media and get more dream customers. You can purchase the course >>HERE<< but hurry–the doors close on Friday, January 28th at 5pm PT.
