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How to Host a Free Class That Turns Followers Into Customers

July 5, 2022 - Business, Podcast

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When I created my first social media marketing course in 2016, I was so proud of the work I had done but had no idea how to get the content into the hands of my Ideal Client.

For weeks, I racked my brain and scribbled notes on cocktail napkins while brainstorming over tapas with my husband, JD.

>>Finally, it hit me: I needed to give my audience a sneak peek of what I taught in my digital course to show them the value of it.<<

I mean, I had already seen digital marketers advertise a “free educational webinar” in order to market their product or service, and though I didn’t think it would work for me, I knew it couldn’t hurt.

What’s the worst that could happen… my mom be the only one to attend my live class? Whatevs… we’ll have a spontaneous mother-daughter date!

That day, I decided to host a free virtual class teaching a brief overview of one of the lessons in my course and at the end of it, I informed them that they could dive even deeper into what they learned by purchasing my digital course.

Much to my surprise, my audience was receptive, and I spent the next 30 minutes answering questions about the course to ensure each business owner felt seen, heard, and that they were making the right decision for their business. 

>>After I ended the call and excitedly watched hundreds of course purchases roll in, I knew I had unlocked a new way of marketing my business: a live launch.<<

Since that Hail Mary moment, we’ve used the same method over a dozen times to market Social Curator, which has helped over 30,000 business owners as a result of launching live.

We’ve seen this method pay off time and time again, which is why in this episode, I’ll teach you how to create a live launch of your own.

Before we dive in, download the corresponding workbook >>HERE.<< It will help you implement what you’re learning.

Got it? Ok, click play >>HERE!<<

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FREE PRODUCTIVITY PLANNER

Life is about to get a whole lot easier.  

Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye. 

[With cherry flavored chapstick.]  

FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.  

It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

FREE STOCK PHOTOS

You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

Free Productivity
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Free Instagram
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How To Get Organized And Create
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5 Ways To Easily Get Authentic
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5 Photos For You To Use On
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Get Started By Downloading My Free Resources

FREE PRODUCTIVITY PLANNER

Life is about to get a whole lot easier.  

Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye. 

[With cherry flavored chapstick.]  

FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.  

It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

FREE STOCK PHOTOS

You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.

If you need me, just follow the trail of empty La Croix cans around my house.

"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...