Have you ever wondered how extremely successful business owners develop and evolve their product suite?
Well, you’re in luck, in a recent exclusive keynote session from the Increase Your Visibility Intensive, Julie Solomon, Visibility, Brand Strategy, and Brand Deal Coach so graciously shares how she did exactly that.
And the best part? She not only shares how she created her product suite, but also how she strategically refined, priced, and sold each offering to align perfectly with her target audience's needs and desires.
In this episode, you’ll learn the importance of client transformation, knowing your customer readiness, and having the right mindset for business success. (You’ll also hear how Julie waited to see her customer needs before creating new offers.)
Click >>PLAY<< to hear all of this and…
(00:01:46) The inside scoop on how Julie developed her product suite and the evolution of her offers
(00:04:28) Julie shares her mindset and strategy behind creating and refining her first offer, “Pitch It Perfect.”
(00:06:16) The evolution of Julie’s product suite, the mindset behind the changes, and her decision to wait and understand the customer's next step before creating new offers.
(00:09:06) How Julie knew it was time to develop her group coaching and mastermind programs.
(00:11:19) How Julie defined the value proposition and differentiation in her programs.
(00:13:16) The BRILLIANT way Julie decided to develop her offers.
Click >>PLAY<< to listen now!