Ugh… Why is posting on social media SO HARD?!
Do you find yourself thinking this every time you sit down to write a post?
*Listen, friend, I feel you.*
Posting on social media used to be difficult for me, too. But over time, I noticed patterns in what content was successful and turned it into a fail-proof system that alleviates the panic of posting.
*Oh, and get this: it even generates engagement. Talk about a winning strategy!*
Are you ready to hear the 3-part formula for making writing captions EASY? Here it is: Hook, Insights, Call to Action.
Time to break it down!
We all want to have real, authentic conversations on social media, so what’s stopping us? The answer is that our posts actually have to get seen and read.
>>People are more likely to engage if they actually read your post.<<
*Go figure.*
You may be worried about why people aren’t engaging with your posts, but the problem may be that they aren’t reaching the point of the post where you ask them to engage.
The solution is to start each post with a hook, like:
Every great caption serves your followers with what they need to hear, such as a helpful tutorial, the “why” behind what you do, or motivation to tackle the day.
>>Whether you’re being helpful or informative, inspiring or motivating, or explaining who you are or what you do, these are all ways to serve your ideal client in any piece of content you create!<<
Often, we put so much time and energy into creating an intriguing caption that we may forget about the most important aspect of social media: engagement.
>>Without engagement, does it really even matter if someone reads your caption or not?<<
*Mic drop!*
You never want to post a valuable caption on social media without giving them a chance to connect with you further, either by investing in your services or simply liking or commenting on your post.
Now I want to show you what the HIC formula looks like with a Social Curator caption template that you can take and customize today to post on your social platform of choice.
Take a look:
Would anyone mind if [I/we] spilled just a little tea? [I’m/We’re] so proud of what [I’m/we’re] doing with __________ [summer styles/custom websites/etc.], [I/we] can’t keep it quiet! Head to __________ [the link in my bio/today’s Stories/etc.] to learn all about how [I/we] __________ [create with sustainably-sourced materials/work with clients to bring their vision to life/etc.], then drop whatever questions you have in the comments below. [I’m/We’re] here to help!
There you have it, friend! Gone are the days of wondering what to post and banging your head against the wall coming up with something to say.
If you loved this strategy and want to dive in deeper, I’ve got just the thing. Here’s a link to my Social Media Marketing Guide to get you creating all the right content for your audience. You can download it >>HERE<< and start showing up on social media in a BIG way today.
Life is about to get a whole lot easier.
Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye.
[With cherry flavored chapstick.]
Oh, friend, it's time to start growing your business on Instagram.
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.
It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.
You're busy, pulled in lots of directions, and trying to run a business.
In addition to all this, you know you should be posting on social media, so how do you balance it all?
I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!
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A Productive Work Schedule
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Social Media
Oh, friend, it's time to start growing your business on Instagram.
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.
It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.
You're busy, pulled in lots of directions, and trying to run a business.
In addition to all this, you know you should be posting on social media, so how do you balance it all?
I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!
I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.
If you need me, just follow the trail of empty La Croix cans around my house.
"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...
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