Tom’s Shoes Collaboration : Irvine Spectrum


It was warm, yet breezy. I searched for her amidst a sea of artists, all with their tattoos, uber cool sunglasses, and tighter than normal clothes. Yes, it was art in Orange County. And I loved it. I found my sister, Alexandria, working on Tom’s Shoes and a line waiting for her.

And I was proud.

Alexandria recently graduated from art school and is quite talented (although I might be biased). She was one of the chosen artists work on a Tom’s Shoes and Active Ride Shop collaboration at the Irvine Spectrum yesterday. Throngs of people showed up to purchase a pair of Tom’s and a featured artist would customize the shoes for the wearer. It was the story. Alexandria gave her time and talent to this amazing event and I was proud. Of her. Of the event. Of Tom’s.

Each artist was given a GIVE frame to design and I immediately knew this was my sister’s….

For those who aren’t familiar with Tom’s Shoes, for every pair of shoes purchased, a pair will be given to a shoeless child…the event’s goal is 10,000 shoes and I can’t wait for them to blow this number out of the water!

I love the Irvine Spectrum…I’m pretty much there everyday (much to JD’s chagrin when he finds my receipts) and it was awesome to see the Spectrum host such a great event…

Here’s Alexandria talking about her customizations…

A few samples of her work…

Alexandria was working for many hours, so I dropped by with Jamba Juice for a little extra pick-me-up….but nothing could take the smile from her face…


Happy Sunday!

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  1. gladys jem

    July 25th, 2010 at 6:33 pm

    AWESOME! i love TOMS!

  2. shannon

    July 25th, 2010 at 6:36 pm

    that’s awesome!

  3. Meagan Kelley

    July 25th, 2010 at 6:36 pm

    Thank you so much for highlighting the TOMS event. I always love seeing people all over recognizing and sporting this noble and worthy cause! As always, your pictures are unique and beautiful. I love your perspectives you shot from, like the stage shot, where you didn’t just take a crowd shot or a profile of the band, but got them both in and had the TOMS signs standing out in their shining blue.

  4. erin.

    July 25th, 2010 at 6:38 pm

    Very cool! Amazing artwork & an amazing thing to do Alexandra!

  5. Lorrie Prothero

    July 25th, 2010 at 6:40 pm

    what a neat program. Your sister is really talented – she really does make those "plain" shoes look like true designer shoes. I’d love to have a pair of those. Does she do her own inspirations or does she personalize depending on the recipient?

  6. Marisa

    July 25th, 2010 at 6:46 pm


  7. Julia

    July 25th, 2010 at 6:53 pm

    Love Toms, love your post!

  8. Susannah

    July 25th, 2010 at 6:57 pm

    so neat! Love what Tom’s does…and your sister’s designs are so colorful and fun!

  9. Hay

    July 25th, 2010 at 7:03 pm

    Four sistas? A crimped fashionista, an sassy artist (with a really cool haircut), a philanthropist/globe trekker, and an photographer/writer/inspire-er. Are there more? Will your parents consider adopting? (me)?

  10. candice jenkins

    July 25th, 2010 at 7:57 pm

    Hi Jasmine- Love Tom’s!! Would you mind sharing your settings for the first picture. The one of your sisters artwork?

  11. Becka @ Studio222 Photography

    July 25th, 2010 at 7:59 pm

    I adore my TOMS! I always wonder about the child who got the pair that were given away when mine were purchased. I wish there was a way to find out. 🙂 I hope their feet are comfy and protected!

  12. Lydia

    July 25th, 2010 at 8:37 pm

    First of all, I love it when siblings boast about their siblings. My sisters are my best friends, and they’ve made me proud time and time again! If I were close, I think this would be the thing to finally get me to buy a pair of Toms!

  13. Sue McFarland

    July 25th, 2010 at 8:42 pm

    I LOVE her sign and her shoes!!! She is very talented. Thanks for sharing, you must be very proud!

  14. Cat Watson

    July 25th, 2010 at 9:06 pm

    Awesome! The cause, the photos, your sis’s hair…from the few pics I’ve seen of you and your sisters, you are all so unique and artsy…and that’s meant to be a compliment ha!

  15. s h e r r y

    July 25th, 2010 at 9:42 pm

    🙂 Such a cool event! 🙂

  16. Victoria de Martigny

    July 25th, 2010 at 9:46 pm

    It’s so awesome to see how you support your sister. Her sign and her shoes are uber cool – guess it must run in the family 🙂

    Do they sell Toms in Canda?? If so, where can I get some?

  17. Katie Keller

    July 25th, 2010 at 10:19 pm

    I live (literally) 5 minutes from the Spectrum. It’s odd if I’m not there every day. I was there Friday and Today. I am so bummed I totally missed this event. I’ve wanted a pair of TOMS for a while but haven’t bought them yet. I wish I knew, I would have been so happy to have your sister style me up a pair! This is such an amazing event. Now I’ve gotta go buy a pair!

  18. Mikaela

    July 25th, 2010 at 10:30 pm

    So cool! I’ve been itching to buy a pair, especially considering what Toms does! Thanks for sharing. Love your sister’s designs!

  19. Libbi

    July 25th, 2010 at 10:35 pm

    TOMS shoes are awesome! I wear them proudly!! <3

  20. Vanessa Del Pino

    July 25th, 2010 at 10:54 pm

    That’s so awesome. Congrats to both! 🙂

    Love your sister’s haircut.

  21. anda

    July 25th, 2010 at 11:04 pm

    congrats to your sister — so awesome! i love her shoe designs. i ordered 3 pair of TOMs last week. i adore that brand.

  22. Kristie

    July 25th, 2010 at 11:11 pm

    your sis is so talented! love her work 🙂

  23. Pamela Topping

    July 26th, 2010 at 5:16 am

    What an amazing cause! And your sister is super talented 🙂

  24. Camilla Photography

    July 26th, 2010 at 7:51 am

    What an awesome event! I love that idea and I love TOMS!

  25. Marissa Rodriguez

    July 26th, 2010 at 8:16 am

    This is so awesome! I love that you wrote about your other sis! She is incredibly talented, what an awesome thing to be a part of!

  26. Ivan Luckie

    July 26th, 2010 at 9:13 am

    Great!! excellent!

  27. Arthur

    July 26th, 2010 at 10:01 am

    First of all, I love your pictures. They are amazing.
    Now, the question :). I really enjoy to see the exif info in your pictures, that give me the idea about exposure. But from around 16 months we can not see any exif data in your pictures. If it’s not a problem, can you please don’t cut off exif from them. PLEASE 🙂

  28. Kelli Taylor

    July 26th, 2010 at 4:02 pm

    What an awesome job for an awesome company!

  29. Life with Kaishon

    July 26th, 2010 at 4:32 pm

    What beautiful sisters you have 🙂
    I love that they give back in a big way. Just like you 🙂

  30. Dee

    July 26th, 2010 at 6:44 pm

    Dang! Your whole family is SO talented!

  31. ingamae

    July 26th, 2010 at 8:17 pm

    your sister is BEAUTIFUL!!! more shots of her in the future whether she likes it or not! the world needs to know her….massive creativity!!! bless her massive.

  32. cassandra-m

    July 26th, 2010 at 11:26 pm

    I love everything about this post. I LOVE Tom’s shoes so much I found him on FB. I love the word GIVE and I think your sis is awesome!!!

  33. amanda thiessen

    July 27th, 2010 at 2:17 am

    so awesome. tom shoes are the greatest!

  34. Bobbie Brown

    July 27th, 2010 at 3:13 am

    Wow… congrats to your sister! If she were my sis I’d have her painting all kinds of stuff to hang in my house!

  35. jo ann

    July 27th, 2010 at 3:15 am

    This is awesome…congrats to your sis for her talent, hard work, and giving heart.

  36. Karen Stott

    July 28th, 2010 at 6:39 pm

    Wow what an amazing cause. I totally love it.

  37. Brandy Frank

    July 29th, 2010 at 7:24 pm

    WOW! this is so cool! I still don’t have a pair of TOMS yet but I am going to buy some soon. xoxo Brandy

  38. Heather D. Lay

    July 30th, 2010 at 3:14 am

    LOVE TOMS…we have six pairs, so comfy and such a great cause.

  39. juls

    July 30th, 2010 at 6:01 am

    congrats to your sis!

    my 14 year old asked me if i could order her some toms from the internet and she would pay me back. she told me the story about how they donate shoes etc. i know she would have loved to buy a pair of customized toms!!!! she has always been a tomboy and has just found her style and would have loved to have her favorite color or a customization on some toms.

  40. Brandy Frank

    August 4th, 2010 at 6:37 pm

    J* does your sister possibly have an Etsy site/website/twitter/facebook promoting her artwork? I would love to see if she sales custom decorated TOMS. I’m searching for TOMS artists right now 🙂 Also, I just love her style!! xoxo Brandy

  41. Apple

    August 6th, 2010 at 2:14 pm

    you have such an awesome family jas!!!:)