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How To Become An Influencer

November 22, 2019 - Business, Marketing

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Boo boo, if you give me two minutes, I’ll give you my two cents on how to grow your audience.

  • Do you have aspirations to become an influencer on a small or large scale?
  • Are you dreaming of the days when you have the swipe up feature?
  • Does the thought of having a verified sticker make you as giddy as a kid on Christmas morning?

There’s absolutely nothing wrong with being an influencer, but I’ve noticed that so many people have the wrong mindset on how to get there.

Here’s where I flip the script: being an influencer is not about getting more people interested in you.

>>Your growth is directly proportional to how interested you are in your followers.<<

Your growth will explode when:

  • You ask for less and give more.
  • You give more than you take.
  • You give engagement before you get it.

So how can you achieve this, Buttercup?

Show up EVERYDAY – Consistency is key.

Provide value – Give great advice, tell stories, be authentically YOU.

Connect with each follower – EVERY. SINGLE. ONE. *Yep, you read that right. I didn’t stutter!*

Respond to every single comment and DM – Take the time to give back to those that reached out to you. Keep the conversation going!

Send 20 DMs each day – Explore other accounts and reach out to them.

Search/connect with people using hashtags – Hashtags are like a gold mine. Dig it up, baby!

Create stories that drive engagement everyday – Use polls, quizzes, sliders, anything you can that makes it easy for your audience to communicate with you.

Provide opt-ins – Take things one step further for people who want to have more information. 

My friend, I’ve given you my advice on how to become an influencer, but let me fill you in on a little secret:

>>Your current followers will help you reach influencer status if you pour into them.<<

Believe it or not, the tribe you already have standing in your corner is far more important than the potential followers you could get.

Start caring, giving, and finding ways to help. Give ‘em everything you got.

Make an impact on people’s lives. After all, isn’t that what being an influencer is all about?


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You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

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FREE PRODUCTIVITY PLANNER

Life is about to get a whole lot easier.  

Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye. 

[With cherry flavored chapstick.]  

FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.  

It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

FREE STOCK PHOTOS

You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.

If you need me, just follow the trail of empty La Croix cans around my house.

"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...