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What Content to Create on Instagram Reels

December 15, 2020 - Business, Marketing

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Since Instagram added the Reels feature, I’ve been answering a lot of questions from entrepreneurs on what content they should create on Instagram Reels for their business.

*Are you wondering the same thing?*

If so, keep reading, Buttercup!

>>My answer to this question is simple: Use Instagram Reels as a way to establish yourself as an authority and leader in your industry.<<

Sure, you could use Reels to showcase your morning coffee, but I’d recommend using them to educate your followers on what you do.

For example, I know I could share a Reel about my baby Luna or what a date night looks like with JD, but I know that wouldn’t move the needle in my business.

Instead, I’m creating Reels like 7 Apps I Use for My Business, How to Create a GIF Using Your iPhone, and 3 Helpful Tips to Go LIVE and Get Engagement.

This type of content is a lot more beneficial to my ideal customer than my personal life or, worse, content that’s just about Social Curator.

*No one wants to hop on Instagram to be sold to all the time!*

>>As a business owner, your goal should be to create Reels that are educational, entertaining, and empowering for your future customers.<<

Because on social media, in order to turn followers into customers, you must serve them with something they NEED, capture their attention, and build trust.

Hustler, I tell you this because when your followers trust you, THAT’S how you make sales on social media!

If you’re ready to capture your followers’ attention and educate, entertain, or empower them using Instagram Reels, you’re in for a treat! I just created a new Instagram Reels Checklist that will walk you through how to record, edit, and post your first Reel so that it looks like you’ve been creating them from day one!

Download my FREE Instagram Reels Checklist >>HERE<< and start getting more eyes on your business by delivering educational, entertaining, or empowering content right to the palm of your dream customer’s hand!

Now that you have nothing stopping you, I’ll see you on Instagram Reels super soon.

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FREE PRODUCTIVITY PLANNER

Life is about to get a whole lot easier.  

Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye. 

[With cherry flavored chapstick.]  

FREE INSTAGRAM GUIDE

Oh, friend, it's time to start growing your business on Instagram.
  
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.  

It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.

FREE STOCK PHOTOS

You're busy, pulled in lots of directions, and trying to run a business. 

In addition to all this, you know you should be posting on social media, so how do you balance it all? 

I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!

I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.

If you need me, just follow the trail of empty La Croix cans around my house.

"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...