Do you have perfect pitch?
If your business pitch is out of tune, I’ve got the 4-1-1 on what you should (and shouldn’t do!) so that your pitch is music to your Ideal Client’s ears.
Ready to improve your sales pitch? Let’s dive into my best 3 tips!
Tip #1: Increase clients saying YES.
You can increase “yes” responses from your clients by…
- Asking open-ended questions that aren’t related to the sale itself.
- Build trust by showing the value your product or service provides.
- Use the benefits as a sure fire way to close the deal.
To really hone this point in, here are three sales statements to avoid, because they won’t work when it comes to your business.
Sales Statement #1: Instead of asking questions like, “Are you interested in [your product or service here]?” say: “I’m sure you value [what your Ideal Client values (e.g. a vegan lifestyle/contemporary design/etc.)]. May I share [what value you provide (e.g. a vegan recipe with you that I think you’d love/a home I just finished designing/etc.)]?”
Now it’s time to take a look at how a service-based business could use this strategy to improve their pitch! Let’s say you're a painter.
Instead of asking “Are you interested in seeing my paintings?”, say: “I see you're interested in art. May I share mine with you?”
>>Increase the likelihood of your Ideal Client responding with “Yes!” instead of a “No.” by focusing on the value of what you offer to them in your pitch.<<
Tip #2: Focus on the Benefits
If you’re wanting to share a feature of your product or service, you’ll want to focus on how it benefits your Ideal Client.
Instead of saying “I'd like to tell you about [your product or service] feature”, how it will benefit your customer.
Let’s take a look at how this works for a product-based business!
If you're a jewelry designer, instead of saying “I'd love to tell you about our quality diamonds,” say: “I'd love to see how beautiful you feel wearing one of our diamond necklaces.”
Tip #3: Make Definite Plans
When it's time to close the deal with a potential client, instead of saying, “Think about it and let me know,” say: “I'll follow up with you next week!”
Here’s the kicker, though… Be sure to actually follow through with your promise!
When you make these small adjustments to your business pitch, it will be in better tune with what your Ideal Client is interested in and wants, which will result in increased engagement and sales. Yes, please!
Keep up your momentum with the help of my free Mindset Makeover Workbook. Before you can grow your business and be successful, you need the mindset that will get you there, and I can help you with that! Get my free Mindset Makeover Workbook by clicking >>HERE<<.