“I have a lot of competition.”
“My market is so saturated.”
“There are a lot of people who do what I do.”
Have you ever uttered any of those phrases, friend?
If we are being honest with ourselves, we know that there is not a single person in the world who doesn’t do what other people do.
There may be thousands or millions of people who do the same thing you do.
How do you stand out among the crowd? The answer is surprisingly simple…
You make connections.
Show off the one thing you have that no one else has: You.
You are your brand. You are the reason that someone is going to buy what you sell.
>>Your customer’s choice to purchase your product or service has as much to do with their affinity to the creator as it does the creation.<<
That means that the secret to having a business that’s successful is finding a way to add a personal element to something professional.
Share what you feel comfortable with, but share something that evokes an emotional response from your audience. Here are some ideas to get you started:
- How you spend your weekends
- What you like to eat and drink
- What shows you prefer
- How you get inspired
- Where you do your work
- Why you do what you do
- The benefits you provide to other people
- Testimonials from people you’ve served in the past
- Stories about experiences that have transformed you
- Points in your life where you pivoted
- The list goes on and on….
The key objective is to share so much about yourself that you either attract or repel everyone who sees it.
>>The more you share, the more opportunities you give others to connect with you.<<
Where you put your effort and plant your seeds is where you’ll sow your harvest which is why I think the number one thing you can do for your business is to show up consistently on social media.
If you need help staying consistent on social media, you need my 7 Day Content Planner. My 7 Day Content Planner will teach you the 7 caption categories I recommend posting every week, along with 7 customizable caption templates so you know EXACTLY what to say.
You’ll also learn how to choose visual topics, the type of social media content that best works for your business, as well as receive an interactive workbook to plan your next 7 days worth of content so you can finally get the likes, comments, and SALES your business deserves!
Click >>HERE<< to download the planner and start turning followers into customers.