Though I’ve never been a trend-setter, I’ve always been a trend-watcher…
… and when it comes to Instagram, I have an eagle eye. After all, keeping up with the trends plays a vital role in getting our accounts discovered!
This is why any time I have the opportunity to do something to get more eyes on my business I do it. This is where a lot of people say:
I get it. Trends (especially on social media) can feel exhausting and difficult. But real talk… If you’re in business and want to stay in business, knowing and incorporating social media trends into your marketing strategy is essential.
Because you’re my favorite, you don’t need to worry, because I’ve got you covered.
Let’s talk about the three Instagram trends you should be paying attention to in 2022!
Trend #1: Reel Replies
When I tell you this trend is straight crazy… I mean it in a good way! Instagram has enabled and empowered users to reply to comments on Reels.
Reel Replies give you the ability to engage with your audience in a more personalized way.
Here’s how they work:
Why are they a trend you need to incorporate into your business? They help your followers and customers build authentic connections by getting to:
>>When your followers and customers know, like, and trust you, they’re more likely to engage and purchase your product or service.<<
Trend #2: Micro-Influencers
If you have ever been interested in being an influencer, it’s not too late to do so. You are right where you're supposed to be.
There are so many opportunities for influencers right now because there are brands and businesses looking for people to connect with. They’re looking for somebody to advocate and push things out on behalf of their business and brand.
You don't need a hundred thousand followers to become a micro-influencer. If you have anywhere between 10-20,000 followers, businesses and brands (yes, even big ones!) will still consider you trustworthy.
If you’re interested in becoming or searching for a micro-influencer for your business ensure:
Don’t be shy! Reach out to accounts, businesses, and brands you’d like to collaborate with.
Trend #3: Reels
Before you roll your eyes, can I be honest? This trend is my favorite, and whether you agree with me or not, the fact is…
Reels are here to stay.
The data doesn’t lie. People LOVE watching Reels and you might hate making them, but people love watching them.
So it’s time to let your resistance go, and focus on your dream because the reality is: Reels can get you closer to achieving success!
Since we know Reels aren't going anywhere your objective as a business owner (if you want to “conquer” the Algorithm) is to embrace and create Reels.
The good news? You’re a Hustler who gets it. Sure, keeping your eye on trends is important for your business, but doing so is much easier when you keep your eye on the REAL prize… Achieving your wildest dream!
When you’re ready to start taking ACTION on what you’ve learned, Social Curator has your back, and will make it EASY for you to do so! With resources that make creation simple and ongoing education to keep your marketing game sharp, Social Curator is like a digital marketing agency in your pocket. Click >>HERE<< to start your FREE trial!
Life is about to get a whole lot easier.
Desperate for change, I created a Productivity Planner to help streamline my workflow and I kissed stress goodbye.
[With cherry flavored chapstick.]
Oh, friend, it's time to start growing your business on Instagram.
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.
It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.
You're busy, pulled in lots of directions, and trying to run a business.
In addition to all this, you know you should be posting on social media, so how do you balance it all?
I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!
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Oh, friend, it's time to start growing your business on Instagram.
Sign up to receive a free Instagram marketing guide, helpful tips, and free stock photos you can use for your business.
It’s basically an Instanote sent to your inbox to help push you toward your social goals and help grow your following.
You're busy, pulled in lots of directions, and trying to run a business.
In addition to all this, you know you should be posting on social media, so how do you balance it all?
I'm dedicated to your success, so download five free stock photos to use online...I hope this empowers you to attract dream customers along the way!
I wouldn’t say we were business nerds but my husband just sent me a Slack message asking me to call him.
If you need me, just follow the trail of empty La Croix cans around my house.
"Margaritas make me sound smarter, dance better, sound amazing, and look like Shakira...
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