Ever think, “Shoot I’m amazing and should get paid to be me”? No? Well you should because boo boo you are freakin fantastic and I’m going to shout that from the mountain tops!
In this episode, I dive into an interview with Laura Belgray, founder of the Talking Shrimp, and we discuss getting paid to be YOU.
That’s right boo boo: You don’t have to be living the Instagrammable life to make an impact. This is attainable for ANYONE, no matter what you look like, how you act, or what stage of life you are in.
>> Your business should be an expression of yourself. <<
Being 100% you is the key to success.
It’s important that you get comfortable with being yourself throughout your business. Every. Single. Part. Of. Your. Business. Copywriting, social media, emails, graphics, videos, in-person meetings should all be an expression of you.
I know you may be thinking that you sell a product and it’s not supposed to be about you, or you are part of a team and you don’t want to be the face to your company.
But I’m here to tell you…. We are ALLLLLLLL building a personal brand whether we realize it or not… whether you’re a teacher, a mailman, or you sell hair care products.
I’m going to be bold and say you're not going to feel truly right if you are taking yourself out of your business.
>>Being authentically you is one of the simplest and simultaneously hardest things you could do in your marketing.<<
It requires so much bravery because often, especially on the internet, we are tempted to tuck away the parts of ourselves that we don't really think will be accepted.
- It’s easier to only post your flawlessly contoured #IWokeUpLikeThis face on Instagram.
- It's easier to go live only when you have detailed notes and a good hair day.
- It's easier to only show up on stories when you've just cleaned your house and the kids aren’t running around like crazy.
But you know what’s worth more?… bBeing relatable, engaging, & profitable, which comes by showing up consistently as YOURSELF.
So I want to challenge you to go out and be YOU on social media. Don’t be afraid to be vulnerable and messy. I can’t wait to see your lives explode all over your accounts. Go on, post something today and tag us @talkingshrimpnyc & @jasminestar so we can cheer you on.
To hear our thoughts on this subject and some tangible steps you can take Click >>HERE<< to listen!
In this episode, Laura mentions her “Ugly Google Doc” of what she is doing to build her email list, which you can look at >>HERE!<< She is also giving away 33 FREE subject lines to get your emails opened and read, which you can grab here >>HERE!<<
Bio: Laura Belgray, founder of Talking Shrimp and co-creator of The Copy Cure, is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. Through her work with hundreds of clients (including online biggies like Marie Forleo and Amy Porterfield) she’s seen firsthand that putting “you” into your copy and all through your business is pure magic for getting people to love you up, share your ideas, and happily click your Buy button. In addition to online types, Laura’s list of clients and credits include NBC, Bravo, HBO, TBS, Fandango, and many, many more. So if you watch TV — and don’t skip the commercials — you've probably seen her words on air.
IG Handle: @talkingshrimpnyc